Ecopilas is celebrating the 76th edition of the Vuelta a España 2021 cycling race, with a forecasted collection of over two tonnes of used batteries aided by the great participation of the fans.
Ecopilas set up its stands at the start and finish lines of the 21 stages of the competition and handed out more than 20,000 mini-collection units for use in the home. Moreover, in order to encourage participation in the collection campaign, Ecopilas launched the ‘Recycling has a guaranteed reward’ initiative, which was highly appreciated by visitors who crowded the stands every day and received different gifts for handing in their used batteries. Next week, the names of the three fans who deposited the most batteries will be announced, and the winners will receive an iPad and travel suitcases. The three municipalities with the highest volume of waste batteries collected per capita during the event will also receive awards.
This year, the main representatives of Ecopilas once again participated in half of the stage starts of the Vuelta in the “Gesture for Recycling” initiative, along with regional and municipal authorities, guests of the sporting event and members of the Vuelta management team. Ecopilas participated in Valencia, Cuenca, Cantabria, Asturias and Galicia, while Ambilamp was the organisation responsible for the “Gesture for Recycling” initiative in the remaining stages.
Cooperation between the Vuelta a España and Ecopilas dates back to 2011. Since then, the two organisations have collected over seven tonnes of batteries and accumulators, the equivalent of some 355,000 units. This partnership made Ecopilas the first environmental organisation in Spain to link sport with awareness-raising and education in recycling habits. The initiative was so warmly received that it proved to be a launching pad for intensive activity with other sporting events in different disciplines.
The over seven tonnes collected is the result of the work carried out by Ecopilas with more than 40 municipal councils of the different towns and cities that host the start and finish of the twenty stages that make up the Vuelta.